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Monday to Friday Men's Corporate Dressing Guide

Many Indian men must have already noticed that ZOVI.com has a revamped look. With the new tagline – “Your Four Letter Word For Fashion,” Zovi is now only-for-men. After briefly going through their...

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Sketchbook - New York Fashion Week Spring/Summer 2016

Fashion illustrations of some of my favourite shows from New York Fashion Week spring/summer 2016.ALEXANDER WANG SS16Fashion illustration - Alexander Wang spring/summer 2016Alexander Wang SS16The GIF...

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That 70s Style

LADIES & GENTLEMEN, MEET PURUSHU ARIE REPORTING FROM POINT PLACE, WISCONSINHope Eric & friends won't mind me gatecrashing their poster. I have been re-watching That 70s Show and I couldn't stop...

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Disconnect to Connect - Social Media Detox

At Hampi wearing ChimpWell, I’ve uploaded the images (footnotes) in this blog draft more than an hour ago and I am still pondering over what exactly to write about. I have a lot to write. Where do I...

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The Mobster Feat. Paresh Lamba Signatures

When I first walked into Paresh Lamba Signatures store in Bangalore, I was welcomed by three mannequins draped in ethnic ensembles inspired from Mughal & British Raj era. I reckoned that it was...

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Men's Shirt Buying Guide

A sleeve too short or a fit too loose? Here are a few tips to buy that well-fitted shirt.A well-fitted shirt is the most basic and important weapon in a man’s sartorial arsenal. A clean and crisp shirt...

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A Basic Guide To Men's Formal Shoes

Shoes maketh the man.The kind of shoe you wear defines you as a person. Donning a pair of bright sneakers makes you come across as an extroverted and eccentric personality. A laid-back and fun person,...

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Illustration - Gareth Pugh Spring/Summer 2016, London Fashion Week

Illustration - Gareth Pugh Spring/Summer 2016Gareth Pugh’s models walked with fierce red cross painted on their face six months ago at AW15 catwalk. This time, the models’ face was covered with nude...

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10 Halloween Costume Ideas From SS16 Runway Shows

We all look up to runway for style ideas and inspiration. The over-the-top runway looks are often aimed at narrating the inspiration and trend story.... which means... you don't have to look elsewhere...

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#DoShaveNovember - Death Of Hipster Beard Trend

If you think beards are still in trend, you’re clearly living in past. Wake up! It is official - the decade of hipsters has passed its prime. I briefly discussed the end of beard trend when I reviewed...

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Maison Margiela SS16

Illustration - Maison Margiela SS16, Paris Fashion WeekThe visuals of the slender male torso clad in large fish net flooded the social media immediately after the Maison Margiela SS16 show. With eyes...

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Online vs Retail: Where To Find Your Watch

Buy a watch online or at a store? This is a question that has been bugging men ever since the advent of online shopping. While both modes of shopping have specific sets of pros and cons, the final...

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Stop Stereotyping Beards And Masculinity

In reply to one of my recent articles on death of the hipster beard trend, a friend posted a comment which read that manliness doesn’t have a season. In fact, I was awaiting a reply on one those...

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I Photoshopped Myself In Darker Skin Colour & Found Nothing Unfair About My...

In the world of selfie-gram almost every other photo that’s posted online is treated with a filter. The filters definitely help enhancing the hue and depth of a photograph. May be in an attempt to...

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Diwali Style Lessons

The nip in the morning air, November rain, scintillating fireworks and festive shopping — signs that Deepavali is knocking on our doors. The rich and vivid colours of Deepavali are not restricted to...

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MensXP & Links a la Mode Feature

Apart from Diwali festivities, there's little more that's adding up to my jovial mood. My blog was featured by MensXP in a wonderful article titled "Fashion Bloggers Are Changing The Way Indian Men...

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The Great Indian Jacket - Sherwani Feat. Paresh Lamba Signatures

Styling: Purushu Arie | Outfit: Paresh Lamba | Photography: Shrinath EthirajanFor this Diwali, I took a sartorial pledge to leave behind the ethnic dressing cliches and embrace the festive spirit in...

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Comme des Garcons Witches Reveal Darker Side of Fashion

I find it rather ironic when fashion magazines write about how fashion industry is in crisis in one page while other pages perpetually endorse a latest breakthrough trend every new day. New trends are...

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4 Top Tips for Men To Recover Their Lost Hair

Simple maintenance and moisturizing can drastically prevent major hair loss problems. I am naturally gifted with thick and voluminous hair. However, most of my friends are already fighting receding...

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5 Ways to Choose a Cologne That Matches Your Style

The fragrance you wear is one of the most distinctive elements of personal style, and should be chosen with care. Although you can never be sure whether someone will remember your attire, they will...

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