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Mohenjo Daro Trailer Gets The Costumes Wrong
We’re talking about Bollywood, where a short & stout Mughal emperor Akbar, in a Filmfare award winning portrayal, is depicted as tall and toned sex symbol. That’s Bollywood for you, an industry...
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Don’t just buy a luxury watch, but invest in it with care
There are few things in life worth an investment, and luxury watches are one amongst them. Watches are not something which you enjoy buying only, but they stay close to your heart for long, and thus,...
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Sabyasachi Mukherjee & Christian Louboutin Design Wedding Shoes For Indian Groom
Sabyasachi models wearing Christian Louboutin shoes at Amazon India Couture Week How can someone not be in awe of Sabyasachi Mukherjee? That craftsmanship…. damn, how many hours does it take to make...
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How Exactly Does Veiling The Face Empower Some Women?
“Nudity empowers some women. Modesty empowers other women. It’s not your place to tell what a woman should wear.” It’s one of the most popular quote shared across social media in defence of veiling and...
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Metrosexual Is So 2000s. Dirtysexual Is The New “IT” Thing In Youth Culture
“The modern metrosexual man,” goes the phrase. Ask millennials and they’ll tell you metrosexual is so 2000s. For the time being, an alternative lifestyle celebrating the untidy and raw realities is...
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This Is Rated The Best Underwear Campaign of 2016
Fashion industry isn’t any devoid of glamour. So, who bags the coveted award for “Best Underwear Campaign,” 2016? Calvin Klein has invested millions into the #MyCalvins campaign. On the other side,...
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Gender Roles, Gender Neutrality, Feminism, Lisa Haydon… What Else Is Trending...
What else is trending right now? Red. A red shirt to be particular. Following the minimalist resurgence of post-recession era in late 2000s, the fierce colour was reduced to Valentine’s Day outfit in...
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India Can Emerge As the Saviour of Couture on a Global Scale
Fashion pundits in Western world are talking about how couture is a dying art. On the flipside, couture week is a relatively a young concept in India that was born barely a decade ago. India...
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Fashion Industry is Like a Commercial Sex Worker
You can penetrate it as long as you have $$$$$$$$ You heard it right. Every individual in this world influences fashion but not every individual is part of “fashion industry”. Not everyone with...
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Links à la Mode, May 19
Links à la Mode, May 19 Aaveplaneetta: Bleach Your Hair With Less Damage Abroad Outlook: The Grace Effect | A Grace Kelly Style Guide Aesthetic Distance: Everything You Want to Know About Having...
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From the Desk of an Introverted Fashion Blogger
Fashion blogging may not be the most ideal profession for an introvert. I like lesser noise around me. Solitude recharges my mind and soul. Being an introverted blogger comes with its own pros and...
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Thanks to Paid Media, Kanye West Made the Art of Fashion Design Look YEEZY AF!
By YEEZY, I mean easy and amateurish. “Brooooo!!! Broooo, brooo, brooooo!!! Every nigga can sing but that doesn’t imply anyone with vocal cords can perform at Grammys bro. That takes skill bro....
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Giveaway – Share Your Hairstyle to WIN Flipkart Voucher & Set Wet Gift Hamper...
From Ranveer Singh to Ranbir Kapoor, celebrity hairstylist Aalim Hakim has styled who’s who of Indian celeb power list. In association with Set Wet India, Aalim has created three extremely easy DIY...
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The Wanderer – Purushu Arie x Set Wet Signature Styles
I have been away for a while. Too long, I think. Was I lost? No, never lost. I just wasn’t ready to be found for a while. Living between the lines, Of dreams and uncertainties. Stuck in between the...
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An Obituary For Gendered Fashion & Style
I am writing after a prolonged blogging vacation and I’ve returned to break some brilliant (or tragic?) news for you. Make sure you’re reading every word carefully. Rumours spread like wildfire when...
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70s Rebel Style – Starter Pack
Darker than darkest, the night sky stood still. Empty but ecstatic East Coast Road, is it highway to hell or stairway to heaven? I drifted home from Pondicherry to Chennai at sinister post-midnight...
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Sexist Gender Politics Involved in Buttoning a Shirt
It wasn’t until my pattern making faculty explained at NIFT, New Delhi did I know that men and women button their shirt differently. In men’s shirt, the buttons are placed on the right (placket) of the...
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Abstract Consciousness Interpreting Divinity
“VIBE TRIBE”, Mix Media | © Purushu Arie My thoughts are always tangled but for once, I feel uncluttered emotionally. It induces a state of warm contentment to type my first blog post of the New Year...
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Changing Faces – Whispers of Self Portraits
Documenting the style evolution of self-portraits, varying medium, strokes, colour palette, thoughts and emotions. (Oldest to Newest). SONG OF SILENCE | © Purushu Arie You’re kinda sad. More than...
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Purushu Arie’s Laundry Tips: Clothing Care Secrets
Apart from queries regarding fashion and styling tips, I often receive emails enquiring clothing care and laundry tips. Every problem has a solution and so does treating your high-end clothes. Be it an...
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